All Posts By

Stratacache

STRATACACHE Acquires Chinese Embedded Computing and Commercial Tablet Manufacturing Company

By | News | No Comments

Now Known as Scala China, the Company Adds Innovative Technology, Advanced Production and Development Capability in the World’s Largest Retail Experience Market

DAYTON, OH, US—12 December 2018—STRATACACHE today announced the acquisition of an all-in-one intelligent tablet and computing device manufacturing company based in Ningbo, China. As part of the acquisition, the company, formerly known as POPSCREENS, is now called Scala China. The rebranding strengthens solution visibility and brand presence in the global commercial market, positioning Scala China as a prime solution for interactive retail displays within the STRATACACHE family of marketing technology companies. This acquisition further enhances STRATACACHE’s expansion in the Asia-Pacific region, as well as STRATACACHE’s commitment to the Scala brand, following Scala’s acquisition in August 2016.

“We have demonstrated significant focus on growth in the important Asia-Pacific market, investing more than $100 million in the region in the past 24 months, including the acquisition of Scala,” said Chris Riegel, CEO of the STRATACACHE family of companies. “We are enjoying tremendous growth in the region with strong new leadership, a greatly expanded services team and a strategic focus on the markets in China, India, Indonesia and Malaysia. The Asia-Pacific region has added more than 2 billion consumers to the middle class in the past decade and we’re helping leading retailers, brands and marketers develop these new consumer relationships. Scala China is another step along that journey and, with the recent progress on US-China trade relations, now was the right time to move forward on this opportunity.”

Scala China will continue to produce advanced embedded computing devices, ranging from 7” to 98”. “The devices are ideal for 24×7 commercial use in interactive consumer engagement environments such as retail stores, gaming, hospitality and banking, said Patrick Saletta, Chief Operating Officer. “With over 8,000 existing Scala customers worldwide, we will help expand opportunities in many strategic markets and client partnerships.”

As part of the acquisition, new infrastructure includes an expansive 250,000 square foot manufacturing facility and more than 125 new employees — including world-class research and development, scaled production and manufacturing lines, and design and software engineers with deep experience in the Rockchip platform, a core element of the smart touchscreen devices. There is also a new support and logistics center and China-based Network Operations Center, optimizing client services throughout the region, key factors in the STRATACACHE growth plan to hit $1 billion USD in sales by 2020. The acquisition drives a significant job increase including marketing, development, engineering, accounting and global support teams at STRATACACHE’s Dayton headquarters and operations facilities.

“Our all-in-one platforms are enhanced with additional technology for mobile sensors, such as STRATACACHE’s own Walkbase sensors, and computer vision that exists in the STRATACACHE family today,” said Li Fan, General Manager. “Adding embedded computing devices to STRATACACHE’s robust suite of marketing technology for kiosk, point-of-sale and commercial tablet computing devices significantly enhances the full solution offering for the client.” Scala China leadership also includes David Wong, Vice President of Sales for Asia-Pacific. More information is coming to www.scala-china.com.

About STRATACACHE

STRATACACHE provides scalable customer experiences, empowering retailers to learn deeply about their customers’ shopping preferences and behaviors, allowing for personalized shopper interaction. Our solutions deliver consumer activation at the point-of-decision, generating new sales opportunities and enhanced retail profitability. With 2 million+ software activations globally, we power the biggest digital networks for the world’s largest brands. Across the STRATACACHE family of complementary digital media/ad tech solution companies, we have the technology, expertise and track record to bring retail innovation that delivers results. Learn more about the STRATACACHE family at www.stratacache.com, on Twitter @STRATACACHE or on Facebook.

STRATACACHE Announces Acquisition of Digital Signage System Integration Company Sys-Teams

By | News | No Comments

DAYTON, OH, US—12 November 2018—STRATACACHE announces the acquisition of Sys-Teams, a UK-based company specializing in delivering comprehensive installation, integration and field service solutions to notable global brands’ digital signage and digital retail experiences. The STRATACACHE family of marketing technology companies is a full solution provider of large-scale networks of interactive, intelligent audience and shopper engagement experiences and analytics.

With this acquisition, led by STRATACACHE Capital Managing Partner Dirk Huelsermann, STRATACACHE further enhances its global solution and service delivery footprint, adding the experienced 35-person Sys-Team team of technicians, engineers and installers to the current 750 employees in the STRATACACHE family. Sys-Teams has focused their projects in the UK and EU and, under STRATACACHE, will expand to a broader reach across Europe, the Middle East and Africa beginning with Germany and the Benelux region, which have significant potential for short term growth in smart digital signage projects.

“This acquisition marks another milestone in STRATACACHE’s aggressive expansion strategy,” said Huelsermann. “With the addition of Sys-Teams, STRATACACHE further enhances the ability to serve as a worldwide solution provider, adding significant field services in the EU — a complement to current services in the Americas and Asia-Pacific region, including India, China and Australia. We’re fully prepared to lead global brands who are seeking to improve their retail customer experience.”

Of STRATACACHE’s 18 acquisitions in the past 15 years, this is the second major acquisition led by STRATACACHE Capital — a division that leads strategic deal discovery and acquisition on a global scale — since the creation of the division in November 2017. Huelsermann’s team actively reviews more than 400 deals per year and advises on investments that expand or complement STRATACACHE’s full portfolio of intelligent digital signage offerings, including software, hardware, services and support.

“We are delighted that after 17 years of digital signage system integration, Sys-Teams is joining the STRATACACHE family. We feel that this is a great opportunity for growth, evolving to meet the increasing project requirements and retail goals of our clients,” said Richard Evans and Campbell Newlands, founders of Sys-Teams.

Learn more about STRATACACHE’s marketing technology at www.stratacache.com.

About STRATACACHE

STRATACACHE provides scalable customer experiences, empowering retailers to learn deeply about their customers’ shopping preferences and behaviors, allowing for personalized shopper interaction. Our solutions deliver consumer activation at the point-of-decision, generating new sales opportunities and enhanced retail profitability. With 2 million+ software activations globally, we power the biggest digital networks for the world’s largest brands. Across the STRATACACHE family of complementary digital media/ad tech solution companies, we have the technology, expertise and track record to bring retail innovation that delivers results. Learn more about the STRATACACHE family at www.stratacache.com, on Twitter @STRATACACHE or on Facebook.

STRATACACHE Announces Dirk Huelsermann to Serve as DSF Europe Chairman Emeritus

By | News

DAYTON, Ohio, May 8, 2018 – STRATACACHE is pleased to announce that Dirk Huelsermann will serve as a Chairman Emeritus of Digital Signage Federation (DSF) Europe, the European affiliate of the United States-based Digital Signage Federation, an independent not-for-profit trade organization serving the digital signage industry. Huelsermann is Managing Partner of STRATACACHE Capital, leading strategic deal discovery and review for STRATACACHE’s intelligent visual and consumer engagement solutions on a global scale.

 

“With this announcement, the aim is to help rejuvenate DSF Europe and continue to build a solid foundation that works on behalf of our members. The affiliation with the DSF will allow us to offer our members additional educational and professional development opportunities,” said Huelsermann.

 

Huelsermann founded and has chaired the DSF Europe organization since 2008. Last year, he joined STRATACACHE Capital which he leads from the London office. He studied at the London Business School, majoring in finance, before moving on to assume various senior management functions at major multinational company groups and investment banks. He has more than 15 years of investment experience, mainly in the venture capital field, and has an investing focus in digital media, including ad-tech and video platforms, as well as digital signage, display and retail technology.

 

Accompanying this announcement, Huelsermann named two newly elected roles for DSF Europe. The new President of DSF Europe will be Simon Jackson, Vice President, Strategic & Vertical Sales EMEA, NEC Display Solutions. The new Vice President of DSF Europe will be Leif Liljebrunn, President and CEO of ZetaDisplay AB.

 

Although supported and endorsed by the US-based DSF, the DSF Europe operates independently, focusing on issues specific to the European market and receive access to information and discounts for professional development.

 

In the US-based DSF organization, Spencer Graham, business development manager for higher education for Real Digital Media, a STRATACACHE company, currently serves as Vice Chairman. Ken Goldberg, also of Real Digital Media, formerly served as DSF Chair.

 

About STRATACACHE

STRATACACHE provides scalable customer experiences, empowering retailers to learn deeply about their customers’ shopping preferences and behaviors, allowing for personalized shopper interaction. Our solutions deliver consumer activation at the point-of-decision, generating new sales opportunities and enhanced retail profitability. With 2 million+ software activations globally, we power the biggest digital networks for the world’s largest brands. Across the STRATACACHE family of complementary digital media/ad tech solution companies, we have the technology, expertise and track record to bring retail innovation that delivers results. Learn more about the STRATACACHE family at www.stratacache.com, on Twitter @STRATACACHE or on Facebook.

STRATACACHE Promotes Manish Kumar to Senior Vice President and Managing Director of Asia-­Pacific Operations

By | News

DAYTON, OH, US—17 April 2018—STRATACACHE today announced that Manish Kumar will lead all Asia­Pacific operations in the region, taking on the new role of Senior Vice President and Managing Director of Asia­Pacific. In this position, Kumar will have direct oversight into sales, services and support activities across the STRATACACHE brands, aligning operations with region-specific needs in the digital media/marketing technology market.  

Earlier this year, Kumar was named Vice President, Investments ­ Asia-Pacific for STRATACACHE Capital, helping lead deal discovery and investment on a global scale. He was a driving force behind the exponential sales growth STRATACACHE and Scala saw throughout the region in the first quarter.

“Manish’s vast business experience as well as contributions leading the STRATACACHE Capital team have proven he’s focused on growing our brand on a global scale, realigning our offerings throughout Asia-Pacific to focus on continual growth in intelligent visual and consumer engagement solutions,” said Chris Riegel, CEO of the STRATACACHE family of companies.

Kumar first joined STRATACACHE in 2013, initiating and overseeing growth in the Indian market while leading sales, development, customer relations and operations in this strategic market. As a result of his work, STRATACACHE’s global footprint has expanded to be the industry leader in digital signage throughout India.

Possessing a Masters of Project Management and Masters of Technology Management from the Australian National University, coupled with an MBA in Marketing, Manish has an accomplished career in technology, strategic acquisitions and global business. Prior to joining STRATACACHE, Manish was Vice President at ContentKeeper Technologies, a global leader in innovative, enterprise internet filtering and security solutions. There he was successful in identifying channel and vertical opportunities in each market and increasing market revenue.

About STRATACACHE

STRATACACHE provides scalable customer experiences, empowering retailers to learn deeply about their customers’ shopping preferences and behaviors, allowing for personalized shopper interaction. Our solutions deliver consumer activation at the point-of-decision, generating new sales opportunities and enhanced retail profitability. With 2 million+ software activations globally, we power the biggest digital networks for the world’s largest brands. Across the STRATACACHE family of complementary digital media/ad tech solution companies, we have the technology, expertise and track record to bring retail innovation that delivers results. Learn more about the STRATACACHE family at www.stratacache.com, on Twitter @STRATACACHE or on Facebook.

For media inquiries please contact Andrea Poley at andrea.poley@scala.com

 

STRATACACHE Announces Acquisition of X2O Media from Barco

By | News | No Comments

DAYTON, Ohio, March 28, 2018 – STRATACACHE today announces it has acquired Montréal-based X2O Media from Barco. As the global market leader in digital consumer engagement and digital signage, STRATACACHE offers enhanced focus and new growth opportunities for X2O.

After its acquisition in 2014, X2O became part of Barco’s Enterprise division, which focuses on solutions for meeting and control rooms. Over the years, X2O secured top tier customers including John Deere, Verizon and Fox News. All customer agreements will continue to be managed by X2O to ensure world class support and service for current customers. X2O Media employs about 45 people and will continue to operate from Montréal, Canada. The sale will be closed at the end of March 2018.

“With the acquisition of X2O Media, we will expand our portfolio with a complete solution for dynamic content display based on real-time data, plus add great new tools in the E-learning and broadcast markets,” says Chris Riegel, CEO of the STRATACACHE family of digital media/marketing technology companies. “The X2O software platform versatility and its capability to address any display — be it fixed or mobile — will prove to be an important asset. This complementary technology will help us to further build on our core competences in the ever-expanding digital display and data visualization marketplace.”

Dirk Huelsermann, managing partner of STRATACACHE Capital, who lead the acquisition said, “The X2O acquisition is a perfect example of the aggressive long-term growth strategy of the STRATACACHE Group. Working actively on over 400 deals per year, we are at the forefront of a long-awaited industry consolidation. Our investment strategy is to help unlock the potential in emerging digital media companies to grow faster.”

“The decision to divest X2O Media comes after a careful evaluation of its profitability and growth opportunities,” says Jan De Witte, Barco’s CEO. As digital signage is no longer a strategic focus for Barco, we are convinced that selling X2O to a major player like STRATACACHE will provide the company with the focus and contacts it needs to reach the next level of global scale and success.”

About STRATACACHE
STRATACACHE provides scalable customer experiences, empowering retailers to learn deeply about their customers’ shopping preferences and behaviors, allowing for personalized shopper interaction. Our solutions deliver consumer activation at the point-of-decision, generating new sales opportunities and enhanced retail profitability. With 2 million+ software activations globally, we power the biggest digital networks for the world’s largest brands. Across the STRATACACHE family of complementary digital media/ad tech solution companies, we have the technology, expertise and track record to bring retail innovation that delivers results. Learn more about the STRATACACHE family at www.stratacache.com, on Twitter @STRATACACHE or on Facebook.

About Barco
Barco designs technology to enable bright outcomes around the world. Seeing beyond the image, we develop visualization and sharing solutions to help you work together, share insights, and wow audiences. Our focus is on three core markets: Enterprise (from meeting and control rooms to corporate spaces), Healthcare (from the radiology department to the operating room), and Entertainment (from movie theaters to live events and attractions). In 2017, we realized sales of 1.085 billion euro. We have a team of 3,600 employees, located in 90 countries, whose passion for technology is captured in 400 granted patents.
For more information, visit us on www.barco.com, follow us on Twiter (@Barco), LinkedIn (Barco), YouTube (BarcoTV), or like us on Facebook (Barco).

Manish Kumar Joining the STRATACACHE Capital Team

By | News

DAYTON, OH— Jan. 3, 2018—STRATACACHE today announced that Manish Kumar is joining STRATACACHE Capital as Vice President, Investments – Asia Pacific, moving on from his previous role spearheading STRATACACHE digital solutions sales and operations in India. STRATACACHE Capital, based out of the UK and managed by Dirk Huelsermann, is a recently formed division that leads strategic deal discovery and review on a global scale. Manish will contribute his skills of accessing and executing business opportunities and customer acquisitions, driving the success and adoption of STRATACACHE digital audience engagement strategy growth throughout the Asia Pacific region.

Manish first joined STRATACACHE in 2013, initiating and overseeing growth in the Indian market while leading sales, development, customer relations and operations in this strategic market. As a result of his work, STRATACACHE’s global footprint has expanded to be the industry leader in digital signage throughout India. Manish will aid in STRATACACHE Capital’s deal discovery, which actively reviews more than 400 deals per year in the digital signage, mobile, display, media and digital-out-of-home space and has made 14 acquisitions in the past 18 years.

“Manish leads with a consultative approach and, combined with exceptional communication skills, understands the need to keep customers at the forefront of every decision made,” said Chris Riegel, CEO of the STRATACACHE family of digital solutions companies. “STRATACACHE is confident that Manish can add to the culture of success and continue to grow STRATACACHE Capital’s footprint and reputation within the Asia Pacific region.”

Possessing a Masters of Project Management and Master of Technology Management degree from the Australian National University with an MBA in Marketing, Manish has had an accomplished career in technology, strategic acquisitions and global business. Prior to joining STRATACACHE, Manish was vice president at ContentKeeper Technologies, a global leader in innovative, enterprise Internet filtering and security solutions. There he was successful in identifying channel and vertical opportunities in each market and increasing market revenue.

Acquisition of Pharmacy-focused Digital Marketing and Signage Company iDKLIC

By | News

STRATACACHE and PRN Announce Acquisition of Pharmacy-focused Digital Marketing and Signage Company iDKLIC

The Belgium-based Company Complements New PRN Health Subsidiary

DAYTON, OH—December 14, 2017—STRATACACHE and PRN today announced the acquisition of iDKLIC, a digital marketing and signage provider in the healthcare industry based in Brussels, Belgium. Expanding its global footprint of scalable customer engagement and activation technologies at the point of decision, iDKLIC will operate within the newly formed PRN Health Ltd. division as part of its current wellness product offerings. PRN currently provides interactive pharmacy displays and touchscreens for today’s leading wellness retailers.

Changes in both patient profile and healthcare delivery are leading pharmacies to evolve from small medicinal counters to inspiring well-being centers, evolving the in-store experience to an entirely new level. PRN Health’s digital solutions are a strategic part of enhancing the patient journey in a retail environment.

iDKLIC provides thousands of pharmacies in Europe with turnkey and customizable content management, digital signage solutions and interactive digital advertising networks. Its Pharmaseen platform currently operates in Belgium, France, Ireland and Luxembourg, with multiple expansion opportunities throughout Europe. Pharmaseen is a unique health communication channel created specifically for the pharmacy retail environment. It attracts, engages and educates the audience while triggering point-of-decision upsell opportunities.

The partnership will give PRN, which provides unique point-of-sale and highly visible advertising solutions to convenience stores and pharmacies, an expedited entry into the growing health and wellness market in Europe and a solid foundation upon which to build and expand. PRN will expand iDKLIC’s proven platform for serving independent pharmacies in the US. iDKLIC will have access to STRATACACHE’s expansive Global network of field support, operations and customer support infrastructure as well as investment capital to support expansion into new markets and regions.

iDKLIC’s co-founder and CEO, Jean-Charles Figoni, will remain as CEO and will continue to lead the company’s expansion in Europe. He stated: “Since 2006, our company has been receiving a positive response from advertisers and customers. Our concept is established in over 1,250 pharmacies, reaching 2 million impressions per day. We are looking forward to further expanding the number of pharmacies and advertisers in Europe.”

“iDKLIC has built a successful model for serving European pharmacy customers,” said Kevin Carbone, CEO of PRN. “With access to the technology, operational expertise and investment capital of PRN and STRATACACHE, iDKLIC can now deliver its proven value-added model to more pharmacy customers in more countries across Europe. The acquisition will also give PRN access to a proven platform for serving independent pharmacies and regional drugstore chains in North America.”

Jean-Charles Figoni added: “At our end, we were fully aware that STRATACACHE would help us achieve our mission and realize our vision in a faster, more professional and integrated manner.”

Learn more at www.prn.com and www.idklic.com.

About PRN, LLC
PRN, a STRATACACHE company, is the leading digital media company specializing in digital solutions that activate shoppers along the path-to-purchase right up to the point-of-sale. With the LIFT interactive point of purchase network at convenience stores, in-aisle interactive touchscreens and smart video signage, PRN’s solutions can be found in over 18,000 retail locations. Providing turn-key solutions to retailers, PRN ‘s services include brand advertising and network monetization, content strategy and consumer experience, product design and integration and technical support. With headquarters in San Francisco, PRN has over 25 years of experience in retail technology and shopper activation. To learn more, visit www.prn.com, follow them on Twitter @PRNllc, or like them on Facebook.

About iDKLIC
iDKLIC is a digital marketing specialist in retail pharmacy. Its technology and services are present in more than 1,250 pharmacies across Europe. With its roots in the heart of Europe, iDKLIC responded to a need from the pharmacy retail market: maximize direct communication with the customer and trigger impulse purchases with high-in return products. With its creativity, innovation and application of new technologies, iDKLIC will improve healthcare outcomes thanks to its new approaches to traditional challenges across multiple channels and areas in the healthcare industry. To learn more, visit www.idklic.com follow them on LinkedIn, Twitter @iDklic or like them on Facebook.

About STRATACACHE
STRATACACHE, Inc. is the leading provider of intelligent digital signage, digital merchandising, mobile enablement and analytics and rich media customer engagement at retail. These solutions help influence customers at the point-of-decision, generating new sales opportunities and enhanced retail profitability. With over 2 million software activations globally across multiple platforms, we have the deepest footprint in the market and consistently enhance our offerings to better serve our customers. STRATACACHE is based in Dayton, Ohio and serves 28 countries with offices in San Francisco, San Jose, Los Angeles, Chicago, Philadelphia, Bentonville, Dallas, Calgary, Toronto, Montreal, Vancouver, London, Oslo, Sittard, Hong Kong, Tokyo, Adelaide, Luxembourg and Bangalore. Learn more about STRATACACHE and its family of companies – Scala, PRN, Carmanah Signs, Optika, SuperLumin, enVu, RDM – www.stratacache.com, following us on Twitter @STRATACACHE or liking us on Facebook.